Search leads to higher conversions
Online shopping should be fast, smooth, and easy, yet according to a recent survey, 78% of shoppers encounter difficulties that lead to increased frustration and decreased sales. More than 2 out of 3 (70%) online shoppers say it typically takes multiple tries to find what they want. The result is that 75% would give up and turn to an alternative site when it takes too long to find their desired product.
Elastic sponsored a survey of 1,000 U.S. adults conducted by Wakefield Research for insights into how online retailers can turn searches into sales by providing shoppers with relevant, personalized results quickly.
Download the study below